Simple, make sure Will Ferrell isn't the only oblivious character. Yes, it's true The Other Guys was actually pretty good, even for its PG-13 rating, which seems to be the downfall nowadays for comedies...and everything else, haha. Also, place him next to an actor who isn't funny on purpose; Mark Whalberg was a let down in the film, but he successfully betters Will Ferrell's on screen prescence to the point where Will Ferrell begins to look like the smartest person in the movie...paradox.
The films formula is simple, it's a simple parody on cop films i.e. movies in which the cop must get everything taken away from him/her before they are able to foil the evil schemes of the rich guy. But, like all good comedies the formula is just a structure or set up for the comedy to unleash its jokes. Whether it was quick little quips about Prius and their owners or the usage of slow motion and "high octane" stunts, The Other Guys accomplishes its goal pretty well without losing the audience's attention.
3/4
-DK
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